Advertising


How To Find Advertising Graduate Jobs

The United Kingdom is one of the most competitive advertising markets in Europe and possible in the world. With a large population of young adults and teenagers holding dispensable income, advertising companies are looking for cutting edge campaigns to attract new customers for their clients. While the need for creative marketing professionals has gone up,…


Vintage Advertising Posters, Collecting Or Investing Or Both

This is what the president of Swann Galleries in New York USA, Nicholas Lowry, said about posters. “The great thing about posters is that they are accidental art. They were not meant to be saved. It’s meant to be advertising, to be rained on, torn down or plastered over. That’s the beauty of it” Posters…


Advantages Of Hiring An Advertising Agency

There are many people who want to advertise their new product in the market but they don’t have an idea about the ways of advertising. To launch a new good/service in the market it is very essential to promote the product in a right way to make people aware about the latest launch. Advertisers can…


Outdoor Advertising And Its Application

How to organize an advertising campaign using outdoor advertising? Is it possible to calculate the effectiveness of outdoor advertising? Which is better to use light boxes, as well as how much and how long they need to be applied? In order to get the answer to these and many other questions, we turn to marketers…


Airplane Advertising Makes Your Small Company Big and Big Company Soar

Has recession severely affected your business? Are you facing enormous consumer churn? Then may be it is time for you to makeover the image of your brand and the only way to do this is marketing marketing in a novel and catchy manner. When it comes to uniqueness, catchiness and cost-effectiveness in marketing, aerial advertising…


Three Advertising modes widely used by brand owners!

Advertising is no more a feature of marketing to promote the image of an organization or company. The success of brands, services and even entrepreneurs depend on advertising practices adopted by the particular organizations. In order to generate awareness about the presence of a brand, service or organization, advertising is not only a must but…


Your Advertising Budget. What Is Right For You

I just bought 4 more books from Amazon.com, All about Retail Store Marketing. One looked promising. It was written by someone who actually had a Retail Store. She sold gifts. She had useful information on inventory control, hiring, location and taxes. But what she said about advertising sent chills running down my spine. She talked…


Advertising Agencies And Their Contribution Towards Business Sustenance

Advertising Agencies are organizations that cater to the marketing and promotional needs of a business or an organization. Their main purpose is to nail down the target market of a business and determine what promotional tools or activities are suitable to generate sales and win over conscientious customers. With the existence of different advertising techniques…


The Disadvantages Of Subliminal Advertising

Due to the complexity of the human mind, it has various levels of consciousness: the state of dreaming, conscious-rational and lastly the subconscious level. This last level is one which is not able to function through logic or reasoning abilities, and cannot differentiate between what is real and what is fictional. Subliminal messages sent into…


A Guide For Name Change Advertising In Times Of India

Do you want to reveal your new identity to advertiser? TOI is best option for this purpose. The newspaper is circulated in all metropolitan cities. It covers Hyderabad, Kolkata, Delhi, Mumbai Bangalore & Chennai. Besides this, its some editions enlighten small cities. Why it is best for Name Change Ad? There are several reasons to…