Towards Better Advertising – A Guide to Aerial Advertising
A novel way to make your company’s reputation fly high is to announce aerially. Initiated about 60 years back, this medium of advertising has spread across a wide spectrum. With the advent of computerization, banner ads have become cheaper and popular. There are many aerial agencies catering to the interests of various multinationals across the globe.
This form of outdoor advertising or aerial announcement caters to commerce, politics, society, marriage and much more. An aerial announcement is an important and innovative advertising medium.
Aerial banners are captivating. A banner flying in the sky is an obvious point of interest for the target audience. The brand recall is higher than most other forms of advertising. It is novel, it is striking and moreover, aerial banner advertising is a concept that people rarely forget. Various agencies cater to this form of advertisements. Aerial ad rates are not very high though they may vary depending on factors like in duration of the flight and design of the aerial ad.
“We fly – millions look”
This is the motto of aerial advertising; a sheer initiative to grab attention in no time. Colorful images and logos up in the air, spells high brand recall. Aerial ad services build and tow custom billboards for aerial advertising.
New trends and key benefits in aerial announcements
Aerial letter banners are a cool concept. These are textual messages comprising letters, numbers and punctuation. A banner can be made in a day’s time.
1) Quick/High response – Your message is noticeable and calls for immediate attention and consequent business.
2) Messages can change from flight to flight. They can hold the theme of the current event.
Aerial advertising rates
But it is most frequently seen that aerial ad rates range in price per hour depending on the length of flight time and the market. Special events may call for higher pricing while longer flight durations can lead to discounts.